Taking the elephant for a walk

Taking the elephant for a walk

After two days of brainstorms, sketches, team sessions, and preliminary work on a massive project, I decided to come up for some air. I realized that I’ve been hunching over my desk for hours. My face feels like it will slide off my skull, and my eyeballs are on fire...
And suddenly the robot revolution felt too close

And suddenly the robot revolution felt too close

While I was stuck in the elevator today because I accidentally pressed 6 instead of 4, then panic-pressed 2 for some reason, I started to think about fonts. Then the ride was over, and I forgot about fonts again because I had to start walking with an open cup of...

The only meeting guide you’ll ever need

Ah, meetings. The last bastion of the self-important, or your secret weapon for success? You decide, but in the meantime take a look at our ultimate guide to the modern meeting. Believe me, you’ll thank us later.  
Copywriters – we’re creatures of habit

Copywriters – we’re creatures of habit

The world’s professions are littered with fascinating examples of habits, quirks and superstitions. The sporting world alone is packed with them, and copywriting is no different. As writers, the creative process can bring out some odd facets of our personalities as we...